Texas Roadhouse Shows Business Case for Incentive Travel
May 11, 2010
In April 2009, when the AIG effect was in full force, Texas Roadhouse CEO G.J. Hart stood up to a CNBC reporter’s scathing criticism and ridicule of his decision to proceed with the company’s annual retreat in the midst of a recession. A year later, the company is enjoying even stronger corporate performance. Congratulations, G….
Pack It and Ship It
April 23, 2010
Packing and shipping for an event. It’s last minute. It’s time consuming. And let’s face it, it’s frustrating. However, it’s an important part of the planning process and if done well can make a world of difference at your event. Here are a few tips for packing (and shipping) for your next event: Do it…
The Price of Peace of Mind
April 29, 2010
With so many moving parts to an event, are you willing to pay more for peace of mind? In today’s current economy, event budgets are more important than ever. Clients have a specific amount of money budgeted and it is crucial to the success of the event to come in, at or under this budget. …
Using Meetings/Events to Enhance Corporate Social Responsibility (CSR)
April 15, 2010
I believe we meeting planners are generally a socially conscious bunch. We would much prefer to recycle those 90,000 cans and bottles used during a 3-day conference. We would love it if our client/boss said, “Hey, why don’t we forego a box lunch on that last day and donate the food to charity?” But, frankly,…
Are you a college student looking for marketing experience?
April 5, 2010
Special D Events’ subsidiary, The Anniversary Company is seeking an intern for Summer 2010 with an interest in marketing and sales. This unpaid internship will run from mid-April to August. Candidate should have strong organizational and telephone skils. Click to learn more about this great opportunity. If interested, please send resume to Carol Galle at cgalle@theanniversarycompany.com or fax it…
Breath mints & Lint Rollers
April 2, 2009
What do YOU take on site to manage a meeting? Special D Events’ “take box” ranges from the obvious (post it notes) to the unusual (bug spray). You never know what your attendees or VIPs might need on site, and it pays to be prepared. So, while extra office supplies are to be expected, here…
Cloudy with a Chance of Advertising
February 22, 2010
Looking for a unique way to brand your next event? Snowmasters, an Alabama-based company has come up with an exciting option: Flogos – logos that fly! Turn your company’s logo into a “cloud” and have it released at your next indoor or outdoor event. Flogos can travel from 1 to 30 miles and float as…
The Special Event- Pt. 1
January 23, 2008
– From Carol Galle Just returned from a week long event management training conference called, “The Special Event” in Atlanta and am full of ideas. Here are three of my favorites: The disappearing balloon wall. This cool reveal technique is reasonably priced and the effect — albeit brief — is dramatic. It could be used…
The Special Event – Pt. 2
January 29, 2008
Now for the cheap ideas! My last post was all about the outrageous and expensive, but I picked up a few inexpensive but valuable ideas at “The Special Event” conference as well. Seat Incentives — getting event attendees to sit in the front row is always a challenge. No one wants to make that “commitment.”…
Trade Show Lingo
February 5, 2008
Being a novice exhibitor is not easy. As a matter of fact, it’s comparable to learning a new language. I remember planning my first exhibit at a tradeshow – it began with a large “Exhibitor Prospectus” being plopped down on my desk. Knowing nothing of tradeshows, or their secret language, it was almost like receiving…
Silent Auction ROI
February 29, 2008
Non profits typically spend a great deal of time securing silent auction donations, as does Special D Events on behalf of its clients. Ever wonder which items bring in the most cash? This newsletter includes an interesting summary: http://www.charityauctionhelp.com/blog.php
